Videos
Design
In order to ensure a uniform appearance and the recognizability of the KIT brand, essential design elements must be used for all video productions that are realized by KIT institutions themselves or commissioned externally:
- Animated KIT logo at the end of the film
- Lower thirds (belly bands) and info boxes
- Text overlays and subtitles
For all design elements mentioned examples of use as well as instructions and templates are available.
With the Center for Media Learning (ZML), KIT has an institution that can provide you with professional support from the conception to the creation of video products. If the ZML is not available, STS-Gesamtkommunikation can provide you with alternatives on request.
Konzeptionelle Beratung, Fragen zur Veröffentlichung von Videos:
Fragen zu den Gestaltungselementen:
Please note that videos in which these templates are not used will not be published on channels operated and managed by STS-GK (e.g. YouTube and other social media platforms) and websites (including kit.edu).
An exception to this rule are, for example, short clips of less than one minute in length produced with a smartphone that do not tell a story in the strict sense, but merely serve as an illustration and are intended exclusively for publication on social media platforms. Examples: Devices, apparatus etc. in motion, experiments in the laboratory, exhibits at trade fairs, for example.
Since the subsequent creation of subtitles is very time-consuming, videos can only be published on central KIT channels if a .SRT file ("SubRip") is provided by the OU. If you have any questions in this regard, please contact STS Corporate Communications.
Further information on the topic of "Accessibility"